Jon Berna

Founder and CEO

Jon leads Driven Data’s vision, strategy, and growth, providing dealerships an analytics platform that serves as a long-term strategic asset.  He has a diverse background in leading teams working in the US Navy, online education as well as both single store and large automotive groups.  He decided to start Driven Data in the summer of 2013 by first working directly with dealerships all over the country on sales, marketing and process improvement to define exactly what they wanted in an automotive specific BI platform.  Major development started in April of 2015 and everything has been at break-neck speed since then growing our team and product.

I am inspired by how focused everyone in our team is to our mission to empower dealerships with data.  Everyone on our team is as talented as they come, each new problem we are presented with brings out the best in each of us.  Jon resides in Indianapolis and is reinforced by his incredible wife Ashley and two sons.

Andy Hagerty

Partner and Head of Development

Responsible for the strategic design and architecture of Driven Data’s applications, data warehouse and cloud based infrastructure.  Andy is a full stack developer with over 15 years of software development and management in large scale environments.  He mentors our team members to support their projects and leads on new product development.  Andy decided to partner with Jon in April of 2015.

John Fairchild

Fixed Operations Coach / Dashboard Product Design

John leads Driven Data’s fixed operation dashboard product design and empowers dealerships to leverage data in new ways to improve their service and parts departments.  He has had a lifelong passion with cars and has been working in the Auto Parts and Repair Industry since 1980 at the age of 15.  John has held just about every position in a Dealership; from cleanup to General Manager with over 35 Years Automotive Fixed Operations Management and Consulting experience.

Fatemeh Hajizadeh


Fatemeh has experience in front-end development, back-end development, teaching, and leadership roles. She is passionate about learning new things and solving problems. In her leisure time, she loves to create crafts, solve puzzles, and spend time with her family.

“There are so many things I like about working for Driven Data. What I like the most is to contribute on building something great and solving puzzling problems”

Zijian He

Business Intelligence Quantitative Analyst

With a solid understanding of data ETL process and machine learning models, Zijian is eager to share his insights behind the data.

“I love the spirit of Driven Data that we provide one-and-done data integration solution for our clients while ensuring the data accuracy. It is exciting to inspire our clients to create better strategies to manage their dealerships. I’m glad to be a member of a team that helps others grow.”

Caleb Twito

Account Manager

With experience in both the software and dealer world, Caleb is passionate about bringing the 2 together. When he’s not talking about dealer analytics, you can find him writing music, playing soccer or spending time with his wife and 2 kids.

“The thing I love most about working for Driven Data is that we’re authentic in everything we do. We work incredibly hard as a team to change the way that dealers get access to their data and I’m humbled to be a part of that mission.”